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SEO Course Online with AI Tools, Certificate and Internship

Learn search engine optimization step by step, from beginner to advanced level, with one dedicated Texinterest SME guiding you throughout. You will practise on real websites using AI tools, receive a certificate, and move on to a guaranteed internship after the course.

Apply Now Connect with SME
Industry SMEs Learn from experts
Live Projects Hands-on practice
Certificate On completion
Doubt Support Regular sessions

Course Overview

The SEO Course with Internship at Texinterest is an online SEO course in India designed for beginners, students, freshers and career switchers who want to build a career in SEO and digital marketing. Over three months, you will learn how search engines work, how to find the right keywords, how to optimize pages, how to fix technical issues, how to build quality backlinks, how to improve your website ranking on Google and how to measure results. You will also learn to use AI tools such as ChatGPT, Surfer SEO and Jasper AI to speed up research, content creation and audits. No prior experience is required.


With guidance from a dedicated SME, you will work on practical projects such as publishing an AI-assisted blog, auditing a live website and tracking ranking improvements. These projects help you build real-world SEO skills and a portfolio you can show to employers.


After successfully completing the course, you will receive a certificate and progress to a guaranteed internship, where you can apply your skills on live projects under SME supervision. By the end of the programme, you will have the knowledge, practical experience and confidence needed to explore entry-level SEO and digital marketing opportunities.


Learn SEO from anywhere in India. The course is fully online, so you can join from Bangalore, Delhi, Mumbai, Hyderabad, Chennai, Pune, Kolkata, Ahmedabad, Jaipur, Noida, Chandigarh, Kerala, Coimbatore, Lucknow or any other city, without relocating or attending a classroom.

Skills You'll Gain

Search Engine Optimization (SEO)  SEO Specialist Skills  Keyword Research and Search Intent  On-Page SEO  Technical SEO and Site Audits  Off-Page SEO and Link Building  Local SEO and Google Business Profile  SEO Content Writing  AI Tools for SEO (ChatGPT, Surfer SEO, Jasper AI)  Google Search Console  Google Analytics 4   Website Speed and Core Web Vitals  Schema Markup Basics  SEO Reporting and Analytics 

Course Highlights

  • Introduction to search engines and how Google ranks websites
  • Keyword research and search intent analysis
  • On-page SEO: titles, meta descriptions, headings, URLs and internal linking
  • Creating and optimizing content with AI tools
  • Technical SEO: crawling, indexing, sitemaps, robots.txt and site speed
  • Off-page SEO and ethical link building
  • Local SEO and Google Business Profile optimization
  • SEO analytics with Google Search Console and Google Analytics 4
  • Using AI tools for keyword clustering, content briefs, audits and reporting
  • Building and ranking an AI-optimized blog as a live project
  • Preparing SEO audit reports for clients
  • Guaranteed internship: apply your skills on live projects under your SME's guidance

How Does Our Program Differ?

At Texinterest, learning goes beyond the classroom. Students and interns gain hands-on experience through practical projects, real-world tasks, and guided mentorship.


Task Management System

Hands-on experience managing real tasks with tracking and deadlines

Work Report

Submit daily work reports and build a habit of professional accountability

Attendance Management

Track your check-ins and maintain a consistent attendance record

Quiz / Assessments

Test your knowledge with topic-wise quizzes and track your progress

Job Assistance Tool

Get guided support to find and apply for the right job opportunities

SME Connect

Direct access to subject matter experts for guidance and mentorship

Forum / Community

Ask questions, share knowledge and grow with a peer learning community

Certification

Earn a completion certificate to showcase your skills to employers

Blog Posting

Publish technical blogs and build your online profile as a developer

Syllabus

Module 1: Introduction to SEO and Search Engines

  • Learn what SEO (Search Engine Optimization) is, its full form, and why it matters for businesses, bloggers, and online stores.
  • Understand how search engines crawl, index, and rank web pages.
  • Explore the Search Engine Results Page (SERP), including organic results, featured snippets, local packs, and AI-generated answers.
  • Learn the difference between SEO, SEM, SMO, and content marketing, and understand where SEO fits into digital marketing.
  • Understand white hat and black hat SEO and why ethical practices protect your rankings.
  • Discover SEO career paths and the skills employers look for.

Module 2: Keyword Research and Search Intent

  • Learn the types of keywords: short-tail, long-tail, branded, transactional, and informational.
  • Understand search intent and how to match your content to what users want.
  • Use Google Keyword Planner, Google Trends, and free tools to find keyword ideas.
  • Analyze keyword difficulty, search volume, and competition, and conduct keyword competitor analysis.
  • Group keywords into topic clusters, find related and LSI keywords, and build a simple keyword map.

Module 3: On-Page SEO

  • Write SEO-friendly title tags, meta tags, and meta descriptions that improve click-through rate.
  • Use heading tags, clean URLs, and image alt text correctly.
  • Plan internal linking to help users and search engines navigate your website.
  • Optimize content for readability, keyword placement, and user experience.
  • Learn how to apply on-page SEO in WordPress using plugins such as Yoast SEO and Rank Math, as well as in other CMS platforms.

Module 4: SEO Content Writing

  • Learn how to write helpful, people-first content that follows Google's quality guidelines.
  • Understand E-E-A-T: Experience, Expertise, Authoritativeness, and Trust.
  • Create content briefs, outlines, and content calendars.
  • Write SEO blog posts, landing pages, product descriptions, and FAQs that rank.
  • Learn the basics of SEO blogging and understand eCommerce SEO for product and category pages.
  • Refresh and update old content to regain lost rankings.

Module 5: Technical SEO

  • Understand crawling and indexing, XML sitemaps, and robots.txt.
  • Fix common issues such as broken links, redirects, duplicate content, and canonical errors.
  • Improve page speed and Core Web Vitals.
  • Learn mobile-first indexing, mobile SEO, and responsive design basics.
  • Add structured data and schema markup to help pages qualify for rich results.
  • Learn website architecture and HTTPS basics.

Module 6: Off-Page SEO and Link Building

  • Learn why backlinks matter and how link quality affects rankings.
  • Explore ethical link-building methods such as guest posting, resource pages, broken link building, and digital PR.
  • Use business directories, social profiles, and community platforms to build brand signals.
  • Analyze competitor backlink profiles and understand the difference between dofollow and nofollow links.
  • Identify and avoid spammy or toxic backlinks, and learn which black hat link-building tactics to stay away from.

Module 7: Local SEO

  • Set up and optimize a Google Business Profile, previously known as Google My Business.
  • Build local citations and maintain NAP (Name, Address, and Phone Number) consistency.
  • Collect and respond to customer reviews.
  • Optimize pages for "near me" and city-based searches.
  • Track local rankings and customer actions.

Module 8: SEO Analytics and Reporting

  • Set up and use Google Search Console to monitor impressions, clicks, indexing, and errors.
  • Set up Google Analytics 4 (GA4) to track traffic, engagement, and conversions.
  • Learn the key SEO metrics and KPIs used to measure performance.
  • Build simple dashboards and monthly SEO reports for clients.
  • Use data to decide what to fix, update, or publish next.

Module 9: AI Tools for SEO

  • Use ChatGPT for keyword ideas, content outlines, meta descriptions, and FAQs.
  • Use Surfer SEO to optimize content against top-ranking pages.
  • Use Jasper AI to draft and refine marketing copy.
  • Learn to review, fact-check, and edit AI-generated content so it remains accurate and useful.
  • Understand Google's guidance on AI-generated content and avoid low-quality, mass-produced pages.
  • Use AI to speed up audits, reporting, and routine SEO tasks.

Module 10: SEO Audits and Strategy

  • Perform a full SEO audit covering technical, on-page, and off-page factors.
  • Conduct competitor and website analysis to identify content gaps.
  • Prioritize fixes based on impact and effort.
  • Create a 90-day SEO action plan for a website.
  • Learn to present audit findings to clients and teams.

Module 11: Practical Project Work and Portfolio Building

  • Create an AI-optimized blog and work on improving its Google rankings.
  • Audit a live website and submit an SEO report with recommendations.
  • Complete keyword research and develop a content plan for a business niche.
  • Build a portfolio of SEO projects to share with potential employers.

Module 12: SEO Tools and Workflow

  • Explore essential SEO tools, including Google Search Console, Google Analytics 4, Screaming Frog SEO Spider, Ahrefs, Semrush, Moz (free versions where available), SEOquake, Yoast SEO, Rank Math, and Google PageSpeed Insights.
  • Learn to organize SEO tasks using spreadsheets and task trackers.
  • Develop professional workflow habits, including documenting changes, tracking results, and meeting deadlines.

Course Info

  • Duration: 3 Months
  • Level: All Levels
  • Language: English
  • Certificate: Yes

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