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A backlink is created when one website connects to another. In other words, backlinks to your site serve as an indication to search engines that users support your content.
Paid results are ads that appear next to organic search results on SERPs, and advertisers pay for these spots. Unlike organic results, paid ads show up immediately, and there's no need to improve your website or content to rank. Your ad's position depends on how much you're willing to pay per click (Max CPC) and your quality score.
Google Autocomplete is a search engine feature that suggests possible completions for your query as you start typing in the search bar. It helps you finish your searches faster and with less effort, especially when using a mobile device. Popular queries and your previous searches influence the suggestions.
The last part of an internet address is called the top-level domain (TLD). Various types of TLDs are available, like .com, .in, .net, .org, .co.in, and others.
A ccTLD stands for a country code top-level domain, which is a unique domain extension for each country. All ccTLDs consist of just two characters. For example, .in represents India, .ae represents UAE and .us represents the United States.
Keyword frequency refers to how often a keyword appears on a web page. When optimizing a page, it's important not to overuse the keyword, as this can lead to keyword stuffing.
Keyword density is the ratio of how often a term or phrase appears on a web page compared to the total word count. If the keyword frequency is too high, search engines might see it as keyword stuffing. To avoid this, it's important to keep the keyword density for primary and secondary keywords within a reasonable range. A range of 3–4% is generally recommended for SEO.
Keyword difficulty measures how challenging it is to rank for a specific term, based on its popularity and the competition. The higher the difficulty, the more backlinks you'll need to rank well for that keyword.
Keyword Proximity refers to how close keywords are to each other in content. In SEO, search engines use this to determine how relevant the content is to a search.it's important to keep the writing natural and not force keywords together.